The Ghana Pentecostal and Charismatic Council is urging political parties to ensure decency in their campaign messages ahead of December’s elections.
According to the Council, it is prudent for political parties to communicate meaningful messages which are factual and can be substantiated by the citizenry.
Addressing a ceremony to introduce the running mate of the NDC to the leadership of the Council, Chairman of GPCC, Rev Prof. Paul Frimpong Manso advised parties to avoid distortions in their campaign messages.
“The parties must go with facts that can be proven and substantiated. Because when you go there with facts, you appeal to the emotions and get the people to show empathy to draw the person to you. After you get the emotions, then you appeal to the will. So every message that goes out, you appeal to the intellect that can be substantiated through facts and that can be justified”, he advised.
While the opposition National Democratic Congress (NDC) is seeking to return to political power in the December 2020 polls after being voted out in 2016, President Akufo-Addo of the governing New Patriotic Party (NPP) is seeking a second-term extension of his mandate with the same running mate, Vice President Dr. Mahamudu Bawumia.
In 2016, John Mahama, then the incumbent, lost the election to the NPP’s Nana Akufo-Addo.
John Mahama, who lost power with Kwesi Amissah Arthur as his Vice President at the time, earlier in July named Prof. Naana Jane Opoku-Agyemang, a former University Vice-Chancellor and Education Minister in the NDC government as his running mate into the 2020 polls.